Why List Your Yacht With Us?

jeanneau-yachts

Why List Your Yacht with Us?

While it’s easy to find a broker, many overpromise and underdeliver. To choose the right one, look for a proven marketing plan backed by real sales data.

Little Yacht Sales stands out as the leader in Texas and the Gulf Coast for power and sailboat sales, with results to show for it.

Here’s why:

Strategically Selected Locations and a Distinctive Value Proposition

Despite the rise of online yacht brokerages without physical locations, LYS maintains staffed two offices six days a week, allowing buyers to meet with experts in person.

Little Yacht Sales (LYS) is the premier choice for both power and sail yacht transactions. Each LYS broker possesses specialized expertise in facilitating the sale of both motorized and sailing vessels. Our locations are strategically selected to support this versatility. The Pier 6 Waterford Harbor Marina office features two floating offices staffed by six brokers and an administrative team. This all floating dock facility offers over fifty wet slips ranging from 40 to 75 feet. While the Waterford location accommodates a wide range of yachts within its yacht club–style environment, it is particularly favored by sailors due to its proximity to Galveston Bay.

Just a short drive from there, our Pier 13 South Shore Harbor office features two experienced brokers dedicated to serving your needs. The marina is particularly used by power and motor yachts, so this office primarily specializes in power vessels. We offer immediate access to sixty 40’ slips on our pier, providing convenience and flexibility.

Power and sail buyers each seek distinct qualities and often choose locations that best suit their interests; our offices are strategically positioned to attract these buyers.

As a bonus to our sellers, both locations are widely regarded as a “hurricane hole” and two of the finest marinas on the Gulf of America.

Experienced Brokers

LYS brokers possess extensive knowledge of boats and yacht sales. Many of our team members are licensed captains or live aboard vessels, and all bring valuable cruising experience. Several brokers have over 40 years of industry expertise, while the majority offer more than a decade dedicated exclusively to Professional Yacht Sales. Collectively, our team represents over 150 years of Consistent Experience in Yacht Sales—a level of expertise that sets us apart within the industry.

Drawing upon extensive experience, our brokers possess a thorough understanding of the market. They are equipped with the expertise, skills, and resources necessary to ensure your vessel is positioned competitively. We frequently represent listings that have previously remained unsold for up to a year with other brokerage firms. Through our strategic approach, we have successfully sold these listings, often within less than a month. LYS brokers possess expertise in presenting your boat effectively, developing strategic marketing plans, securing offers, and facilitating successful sales transactions.

Exceptional Marketing Solutions

Both buyers and sellers frequently remark on the effectiveness and distinctiveness of our marketing programs. We recognize that successfully selling your boat requires more than traditional advertisements. While the majority of inquiries originate from online platforms, our marketing strategy encompasses far more. Our comprehensive plan employs a collaborative, multifaceted approach. Below are several key elements:

  • We provide a comprehensive and accurate representation of our inventory on LittleYachtSales.com.
  • Our social media presence spans LinkedIn, Facebook, Instagram, and Twitter.
  • Weekly email newsletters are distributed to promote our listings effectively.
  • We host regular events, such as open houses, which consistently attract over 75 prospective buyers directly to our locations in just one day.
  • Our listings are among the most detailed in the industry, featuring high-quality photos and professionally shot videos showcased across up to five MLS services.
  • The LYS YouTube channel, with more than 8,600 subscribers, offers over 768 videos highlighting current and past boat listings.
  • We actively participate in national shows, including Annapolis, Miami, and Ft. Lauderdale—where we engage with buyers and expand our extensive database of leads.
  • Our marketing strategy incorporates multiple Google AdWords campaigns and robust search engine optimization.
  • Additionally, as appropriate, we place advertisements in both national and international print publications.

How is this achieved? Little Yacht Sales distinguishes itself as one of the few brokerage firms with a dedicated, full-time Marketing Director responsible for the systematic implementation and evaluation of marketing strategies. Both Owner Kent Little and Marketing Director John Brown possess extensive marketing experience and collaborate closely with Office Manager, Betty Polk, to ensure each listing is accurate and targeted toward appropriate prospective buyers. The Marketing Director oversees all advertising efforts, coordinates high-quality photography and videography, and expedites every aspect of presenting your boat to the market. This approach allows our brokers to concentrate on client relations and the operational facets of selling your vessel.

Demonstrated Sales Performance

This can be shown simply. We have data to support our results. Each month, we compare our in-house sales to all other brokerages in Texas and some beyond and LYS is consistently ranking #1 for brokerages that sell both power and sail. We can provide analytical data from our Multiple Listing Services, our YouTube Channel and Google Analytics showing real listing views.

What if Your Boat is Not Located Near Us?

That’s fine—we travel and have listings across the South and on inland lakes, treating each listing equally. Sometimes, we even suggest sellers from places like Florida bring their boats to Texas for us to sell. Here are a few reasons why:

  • Texans enjoy boating, and our area alone has a population of 5 million within 100 square miles—not counting the Austin, San Antonio, or Dallas-Fort Worth regions.
  • With two international airports, Houston is as easy to fly into to use your boat as any city in the US is.
  • The selling season in Texas is 12 months long not just 4-6 months like it is in Florida and most other locations
  • Our location has brackish water and consequently the boats stay cleaner and experience less corrosion. Also, bottom paint lasts longer.
  • We have secured all floating, storm proven docks.
  • The competition of other boats in Florida is far greater and sometimes drives the price of your boat down.
  • Insurance coverage is cheaper in Texas.
  • We have Captains who we can arrange to move your boat if you can’t and most of the time we can recover the costs of this move in the selling price of the boat.
  • We can arrange everything from delivery, to slips, to maintenance and or repairs.

 

Ready to get started?

Contact us at 281-334-6500 or 281-334-2863 or email Info@LittleYachtSales.com. Our team is ready to provide you with expert guidance tailored to your specific needs.

For more information or to schedule a viewing