The Benefits of Listing Your Boat with Us

Finding a broker willing to list your boat is straightforward, and many will assure you of their ability to sell it. However, discerning which broker truly aligns with your needs and can effectively advocate for your interests is the real challenge. Who can present a marketing strategy that demonstrably leads to sales? We can meet that challenge.

Little Yacht Sales is recognized by many sellers as the leading brokerage, not just in Texas but throughout the South East, backed by solid sales figures to validate our claim.

Experience & Location

Firstly, our reach extends across the Gulf, from Texas to Florida, with brokers proficient in both power and sailboats across all our locales. In Texas, our presence spans two marinas known for their resilience to storms, housing a diverse fleet of power and sailboats. The South Shore Harbor primarily showcases power boats, whereas Waterford Harbour has a stronger focus on sailboats.
Our brokers excel in selling both power and sailboats with equal proficiency.

Typically, buyers with a preference for either power or sailboats gravitate towards locations that best represent their interests. However, both types of boats can be found at each of our locations.

Unlike many brokerages that concentrate solely on either “just sail” or “just power,” our specialization encompasses both areas comprehensively. This dual expertise is mirrored by our brokers’ ability to proficiently sell both types of vessels.

Additionally, we have locations in Florida, specifically in St. Petersburg and Palmetto, enhancing our service reach.

Expertise In Yacht Sales & Marketing

At Little Yacht Sales, our brokers are not only well-versed in the yachts we sell but also possess the expertise required to close sales effectively. With some team members boasting over 40 years of experience and the majority having more than a decade of dedication to Professional Yacht Sales.
Our collective experience surpasses 200+ years in the field—a benchmark few brokerages can match.
This extensive experience equips our brokers with in-depth knowledge of the vessels and the market. We go beyond basic sales tactics; we evaluate each boat thoroughly, understand market dynamics, and strategize on presenting the yacht attractively. Our track record includes revitalizing listings that have languished on the market for up to a year with other brokerages, implementing our marketing strategies, and achieving sales in record times, sometimes in less than a month.

Our formula for success lies in our comprehensive understanding of the yacht, its market positioning, effective presentation, strategic marketing, negotiation of offers, and finalizing sales.

While our marketing prowess often garners praise from buyers and sellers alike, successful boat sales transcend mere advertising. The internet undoubtedly spearheads inquiries, yet we don’t underestimate the value of print media, actively engaging in regional and national advertising. Moreover, Little Yacht Sales boasts an impressive online footprint:
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Regular updates keep the Little Yacht Sales website fresh and engaging.
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Active engagement across social platforms like LinkedIn, Facebook, Instagram, Pinterest, and Twitter.
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Our emailed newsletters not only highlight our listings but also promote events like open houses, which consistently attract over 75 potential buyers in a single weekend.
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We host open houses and events, creating a relaxed environment for people to view our boats.
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Sponsorship of local racing and boating events places LYS at the top of mind for prospective buyers.
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LYS has organized and sponsored our own in-water boat shows in 2019 and 2023, stepping in when no other organization could.
Our listings are notably detailed, featuring high-quality photos and videos, supported by a robust YouTube Channel with over 700 videos and 7,000 subscribers—a claim few dealerships can make.

This marketing success is driven by the unique advantage of having a dedicated, full-time marketing manager at LYS, ensuring daily promotional activities for your boat.

LYS founder Kent Little and Marketing Manager John Brown, both with solid marketing expertise, collaborate closely with Office Manager Betty Polk on marketing strategies. This allows our brokers to focus on engaging with prospects and selling your boat effectively.

Our approach provides tangible results, far beyond what print ads can offer. We leverage analytical data from Yachtworld.com and YouTube to demonstrate real viewership of your listing. Our sophisticated software tracks showings and feedback, with our marketing team providing comprehensive traffic data and market feedback to our sellers.

Furthermore, our proprietary sold boats system, a component of our MLS, enables us to showcase actual sales data by brokerage house, allowing for transparent comparisons and underscoring Little Yacht Sales’ leadership in the South East.

Swift Transaction Completion

Our transaction process is streamlined by a cutting-edge software system that efficiently manages, tracks, and secures documents and signatures for every aspect of the sale, in real time. This system enables us to facilitate sales with e-signatures, enhancing convenience and speed. Furthermore, our in-house closing agents meticulously handle all paperwork, ensuring a smooth and rapid transition from offer to closure.

As you navigate the choices for a brokerage to assist in selling your boat, consider the following:

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Does the brokerage, and specifically the broker’s expertise, align with the type of boat you’re selling?
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Are they knowledgeable about the market for both power and sailboats?
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Do they possess a solid background and a successful history in yacht sales?
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Can they show you a proven marketing plan to get the best price with the least hassle for your
boat?

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Can they present a marketing strategy that promises the best return and minimal hassle for your boat?
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Are they capable of listing, selling, completing the survey, and closing the sale efficiently?

At Little Yacht Sales, we meet all these criteria. It’s our specialty. Reach out to us today at Info@LittleYachtSales.com to learn how we can serve you.